How to Write a Script for Insurance Short Videos
Introduction:
Creating engaging and informative short videos is essential for capturing the attention of viewers on platforms like TikTok. In this article, we will discuss how to write a script for an insurance-related short video, including the shooting scene, visual content, camera angles, character actions, dialogues, and duration.
Title: “5 Tips for Choosing the Right Insurance Plan”
Scene 1:
Location: Office setting with a desk and computer.
Visual Content: Protagonist sitting at the desk, browsing the internet.
Camera Angle: Medium Close-up (MCU).
Character Action: Protagonist scrolling through a website.
Duration: 5 seconds.
Scene 2:
Location: Living room with a family sitting together.
Visual Content: Protagonist explaining insurance options using visual aids.
Camera Angle: Wide Shot (WS).
Character Action: Protagonist pointing at infographics and charts.
Duration: 10 seconds.
Scene 3:
Location: Outdoors, near a car.
Visual Content: Protagonist inspecting a damaged car.
Camera Angle: Medium Shot (MS).
Character Action: Protagonist assessing the damage and taking notes.
Duration: 7 seconds.
Scene 4:
Location: Insurance agency office.
Visual Content: Protagonist behind a desk, talking on the phone.
Camera Angle: Over-the-Shoulder Shot (OSS).
Character Action: Protagonist discussing insurance details with a client.
Duration: 8 seconds.
Scene 5:
Location: Coffee shop.
Visual Content: Protagonist sipping coffee with a satisfied expression.
Camera Angle: Close-up (CU).
Character Action: Protagonist smiling while reading a positive customer review.
Duration: 6 seconds.
Dialogue:
Protagonist: (Scene 1)
“Do you know how to choose the right insurance plan?”
Duration: 2 seconds.
Protagonist: (Scene 2)
“Ensuring your family’s future requires careful consideration.”
Duration: 3 seconds.
Protagonist: (Scene 3)
“Protect your vehicle with comprehensive coverage.”
Duration: 3 seconds.
Protagonist: (Scene 4)
“Hello, I can guide you through the insurance process.”
Duration: 3 seconds.
Protagonist: (Scene 5)
“Trust the insurance experts – join our satisfied customers!”
Duration: 3 seconds.
Closing:
End the video on a strong note with a call-to-action, encouraging viewers to visit the agency’s website or contact for more information.
By following this script structure, you can create an engaging and informative short video to raise awareness about insurance plans and attract potential customers.
Note: The duration of each scene and dialogue may vary depending on the desired length of the final video.
